Certified Partner Program · Trainer Edition

The diagnostics your competitors don't have. Your name on all of it.

Outrun gives independent sales trainers psychometric profiling, KASH diagnostics, and AI coaching, delivered under your brand. You walk in with data no one else can show. You stay the expert. The client stays yours.

The tension

You already know how to train a sales team. That was never the problem.

The problem is the pitch before the pitch. The client asks “how will you measure this?” and you're selling on instinct while a bigger firm walks in with dashboards. You lose engagements you'd have crushed, on evidence you didn't have.

Outrun hands you the evidence. Same expertise, now with proof attached.

Why trainers partner with Outrun

Same expertise. New evidence.

Show up with data no one else has.

A 9-box grid and psychometric profile on every rep, ready to put in front of the client's Sales Head. That is the difference between "trust me" and "look."

Diagnose a team in an afternoon.

Profiling runs automatically. No manual scoring, no midnight spreadsheets. What ate a week of your time now takes hours, so you take on more clients without hiring.

Stay in the room after you leave it.

AI roleplay and WhatsApp coaching run between your sessions. The client feels weekly progress, not just training-day spikes. That is what turns a workshop into a retained program.

Your brand, amplified.

Reports and dashboards run co-branded, or fully white-labeled under you. You look like you built a diagnostics lab. We built it. You get the credit.

The KASH Framework

How Outrun turns theory into daily behaviour

Most training changes what a rep knows on the day, then fades by Friday. KASH is built to change what they do, every day, long after your session ends. Here's the engine you'll be putting your name on.

K
Knowledge: interactive theory

Videos and quizzes introduce the frameworks and mental models behind each selling behaviour, gamified so the theory sticks before a rep ever attempts it live.

A
Attitudes: reflection surfaces the belief

Guided reflections target prospecting, pre-empting objections, and more, prompting reps to confront the beliefs that quietly undermine their pitch.

S
Skills: roleplay puts it into practice

Customer Focus roleplays rehearse objection prep and customer orientation. Adaptability roleplays rehearse spotting a poor fit and pivoting, with coach feedback after every single attempt.

H
Habits: nudges lock it into routine

Dashboard nudges add reminders, a prep-streak counter, and targeted coaching alerts, locking the new behaviour into daily routine through continuous practice with the AI coach.

Knowledge to attitude to skill to habit. That is the full arc, and it's the reason your programs will still be showing results three months after you've moved on.

What you're actually handing the client

Five deliverables, all under your name.

Psychometric profiling on every trainee, automated.
9-box placement (performance vs potential) per team, boardroom-ready.
KASH diagnostic showing each rep's exact gap, so your program targets the right thing instead of one-size-fits-all.
AI roleplay + WhatsApp sprints running between your sessions.
Co-branded or white-labeled reports and dashboards.
The 9-Box Performance Matrix

This is the report. Every rep lands in one of nine positions, cross-referenced by current performance and growth potential, with the coaching call already attached.

Potential ↑
Wired but Blocked
→ Build emotional conversation muscle.
Evan focuses: objection handling, PsyCap resilience drills, advisory selling practice.
Rising Rep
→ Accelerate with targeted playbook.
Evan focuses: ULIP conversion, cross-sell ratio coaching, ticket size growth.
Top Performer
→ Decode why they win.
Evan maps their behaviour as the DNA template for the rest of your team.
Hesitant Rep
→ Diagnose hesitancy pattern.
Evan focuses: scripted pitching to advisory selling conversion, trust-building drills.
Middle Performer
→ Primary target of the diagnostic.
Evan focuses: persistency behaviour, lead-to-policy ratio improvement, conversion uplift.
Reliable Closer
→ Retain. Protect attrition risk.
Evan monitors for silent attrition signals and flags engagement risk early.
Misaligned Sales Rep
→ Redeploy or manage out.
Evan surfaces mis-selling risk indicators and low activation rate patterns.
Process Follower
→ Retain for volume, limit dev spend.
Evan allocates minimal coaching cycles. Tracks case rate, not quality uplift.
Branch Anchor
→ Leverage as internal mentor.
Evan channels their experience into team-level behavioural nudge design.
Performance →
Top Performer
High Priority Coaching
Low ROI Coaching
How it pays you

A share that compounds, and a client that stays yours.

20%

You earn 20% recurring on every seat, for as long as the client stays on Outrun. Not a one-time referral fee. A share that compounds every time you add a client and every time an existing one grows.

Written into the agreement
Outrun will not go direct.

And the client is yours, permanently. That is written in, and it's the line that makes this a partnership instead of a handoff.

Become a partner

See the output before you decide anything.

One 30-minute call. We run a live 9-box and KASH report on a sample team so you see exactly what you'd put in front of a client. No slides, no theory. If it's useful, we set up a paid pilot on one of your current clients.